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Flamingo Brewing Company

Project type

Brand Concept & Visual Identity Design

As part of a course assignment focused on conceptual development and branding, I created Flamingo’s Brewing Company, a vibrant restaurant and taproom concept based in Kelowna. This project involved building the brand from the ground up—defining its identity, mission, and visual presence.

More than just a space for enjoying craft beer and food, Flamingo’s Brewing Company was designed with a strong community-driven purpose. The concept commits 15% of taproom sales to local wildlife conservation efforts, aligning casual social experiences with environmental stewardship.

The branding combines playful, eye-catching visuals with a deeper narrative that fosters community engagement and ecological awareness. Every design choice—from logo to menu layout—reinforces the company’s dual focus on enjoyment and impact, aiming to create a destination where patrons feel connected to something larger than themselves.

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